Nose in the cone: Smurf ice cream to get smurfed with nostalgia

Scandal on the Île de Ré! On this little corner of the Atlantic, recently voted the favorite destination of the French according to an Elabe study , life is sweet and the upheavals of current events are rare. So, it only takes a little to occupy conversations and liven up debates in the café on the village squares or on Facebook groups of locals and loyal tourists always ready to complain about yes or no. When at the start of the summer season, some customers realized that the Smurf flavor had disappeared from the stalls of the La Martinière ice cream parlor, the protest Smurfs and the petition Smurfs Smurfed each other, leading to an article in the Phare de Ré , the local newspaper.

With its six boutiques, notably in the ports of Saint-Martin and La Flotte, La Martinière has been an institution for fifty-five years. All day long, crowds gather to taste artisanal ice creams, waffles, or even frozen macarons. Everyone has an opinion, which changes depending on the summer, on the improvement or decline in quality and on new tastes and the disappearance of some, this small empire having also made its reputation on proposals