Study reveals the top destinations for Latin American tourists this summer

A recent study published by GuruWalk reveals that for this summer, destinations such as Italy and Spain are consolidating as the favorites of Argentine, Chilean, Colombian, Peruvian, and Uruguayan travelers .

According to the tourism platform, these two options stand out for their cultural affinity, language accessibility, especially in the case of Spain, and experiences steeped in history and gastronomy.

Belén Casanova, Head of Supply at GuruWalk, explains that travelers currently value these types of experiences that highlight a place's culture and traditions.

"Spain and Italy combine these characteristics with a diverse and high-quality offering, making them perfect destinations for this peak season, whether winter or summer, depending on the country of origin," he adds.

The most booked cities for this season are:

In the specific case of Colombia, Italy takes first place with 17 percent of reservations registered by Colombians, Spain with 15 percent, and Portugal with 5 percent. But this is not the case in all Latin American countries. In fact, in Mexico, the United Kingdom holds third place with 6.5 percent of reservations registered there, while in Peru, the Netherlands (8.5 percent) and Germany (8.5 percent) hold second place.

According to Casanova, Mediterranean destinations are striking for their architectural and historical offerings. Furthermore, many Latin American travelers find in these cities a blend of shared cultural roots and hospitality. "That closeness, combined with enriching experiences, is what's driving this trend," he asserts.

In recent years, free walking tours have become established as alternatives for travelers who want to learn more about a destination without paying too much for expensive tours. For this summer, the company's analysis indicated that the most booked destinations in Colombia are Medellín, Cartagena, and Bogotá.

Other cities in Latin America that are also attractive to travelers are:

The company has also detected unexpected trends in the sector. For example, countries like Portugal, Greece, and the Netherlands are gaining global prominence, as Lisbon, Athens, and Amsterdam are showing strong bookings for this new season.

ANGIE RODRÍGUEZ - TRENDS EDITORIAL - @ANGS0614