The ‘Big Four’ Cruise Lines and Next Wave of Growth

Skift Research’s latest report, Global Cruise Sector Market Estimates 2025, reveals that the cruise sector is poised for strong and sustained growth. The cruise market generated $71 billion in global revenues in 2024 and revenue should hit $78 billion in 2026.

With the top cruise lines headquartered in the U.S., the Americas remains the dominant market, generating $45 billion in 2024, followed by Europe at $20 billion.

It is a highly consolidated market. Our report shows that the four largest cruise com