Golden Goose Expands Its Vision With the ‘Altered States’ Exhibition in Venice
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Just a short boat ride from Venice, Golden Goose presented an extraordinary artistic installation that showcased the innovative vision of renowned Italian-Canadian visual artist Marco Brambilla. In the second installment of “Haus,” the brand once again reimagined its headquarters in Marghera, Italy—a former industrial port—transforming it into a vibrant platform for conceptual creativity.
Since its inception, Haus has served as both an incubator and a platform for the brand to foster cultural innovation within its global community of “dreamers.” This year, the project drew inspiration from the upcoming architecture-themed Biennale, seamlessly blending the rich heritage of Venice with cutting-edge technological design. To craft a truly immersive experience, Golden Goose partnered with renowned curator and co-founder of Paris’s Palais de Tokyo, Jérôme Sans, granting Brambilla complete creative freedom. With this carte blanche, he crafted an unforgettable visual concept that explored his interpretation of the collective subconscious.
Through his short film Altered States, the audience gains a rare glimpse into Brambilla’s creative process. In an exclusive interview with ELLE, Golden Goose CEO Silvio Campara beautifully captured the essence of the event, describing it as, “your dream, our house.” The brand is opening the space to the public May 10–11, offering a unique shopping experience featuring limited-edition Altered States merchandise, including T-shirts and water bottles.
Alongside the exhibition, Golden Goose debuted its newly launched True-Star sneaker in a striking full-coated silver glitter finish. Can’t make it to the Haus? No worries—you can still order a pair online.
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