Harry Potter: Books, Films, and Soon a Series... The Magic Formula for Lasting Success

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A fan at the largest Harry Potter store in New York City on June 3, 2021. SPENCER PLATT / GETTY IMAGES/AFP
The first images from the set of the new Harry Potter series have been released, and fans are excited. Twenty-eight years after the publication of the first book in the series, the young wizard with glasses continues to gain fans. La Croix analyzes the ingredients for such success.
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I subscribeDaniel, 9, devours the window display with his eyes. The object of his desire: a small white plush owl inspired by the Harry Potter saga. " Daddy, Daddy, can we come in? Please, please... " And there's the whole family inside the store. Between the wizarding robes, the magic wands, the pumpkin juice, and the broomsticks, she doesn't know where to look first. Even the father is impressed. He, who discovered the stories of British writer J.K. Rowling by reading them to his children, admits to finding the story captivating.
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