Huawei launches the Pura 80 Ultra in Colombia, a smartphone that promises cinema-quality performance.

Huawei officially unveiled the new Pura 80 Ultra in Colombia, a smartphone designed to transform the audiovisual creation experience in the country.

Equipped with a 1-inch HDR ultra-brightness camera and an innovative dual-lens telephoto camera, the device aims to position itself as a professional tool for those who create high-quality content from their mobile devices.

The Huawei Pura 80 Ultra is the first smartphone to integrate a dual telephoto camera in a single module. This technology automatically switches between a 50 MP lens with 3.7x optical zoom and a 12.5 MP super telephoto lens with 9.4x zoom, allowing you to capture sharp close-up and distant shots. Additionally, the device offers up to 20x digital zoom without significant loss of quality.

In low-light conditions, its 50MP HDR sensor with a 1-inch aperture captures scenes with high dynamic range, preserving detail and color even in dark environments , such as nighttime streets or neon-lit concerts. The device's RYYB (Red, Yellow, Blue) technology allows it to absorb up to 40% more light than traditional sensors, improving color fidelity.

The Pura 80 Ultra is now available for pre-order in Colombia for an introductory price of $6,999,900 COP, available in gold and black. The Huawei Pura 80 Pro model is also available for $4,499,900 COP. Purchases include benefits such as 10x Huawei points, a BE3 router, a 100W charger, and 12 months of battery renewal.