Nara Smith Made a Reformation Collection From Scratch (Sort of)

Of course, Nara Smith is known for her dreamy cooking tutorials. But beyond her made-from-scratch meals, we have to admit—she also eats in the fashion department (see what we did there?). If you’ve ever wanted to channel her luxurious, slightly nostalgic aesthetic, now’s your chance. The internet’s favorite culinary storyteller has officially stepped into the fashion world with her first apparel collaboration: a 20-piece collection with Reformation. The drop is a whimsical blend of retro charm and a hint of drama.
Shop Nara Smith’s Reformation Collection
For Smith, this partnership is deeply personal. “I’ve worn Reformation for many years and always feel so beautiful in their pieces,” she exclusively tells ELLE. “They often lean into vintage silhouettes, which are such a key part of my own sense of style. For my first-ever clothing collaboration, it was really important to work with a partner who shared my values and enabled me to express myself authentically.”

The entire collection nods to the silhouettes and tailoring of the 1950s—think flared hemlines, structured waists, and delicate lace details, all interpreted through a modern, wearable lens. “I was involved every step of the way,” Smith explains. “This collection is incredibly cinematic, so I say: lean into the drama. Who says you can’t wear a faux-fur-lined gown to go grocery shopping?”

Smith’s favorite design, the Drizzle Dress, shimmers with sequins and was inspired by the idea of looking “like a siren coming out of the water.” It’s one of several statement looks in the collection meant to evoke a sense of romance and individuality, whether you’re heading to a dinner party or just running errands with a little extra flair.


True to Reformation’s DNA, the collection prioritizes responsible production. “There’s nothing more sustainable than wearing clothing and using materials that already exist,” Smith says. The result? Pieces you can actually feel good about investing in.
Prices range from $148 to $448, and everything is officially available to shop now. If you want to get your hands on the faux-fur-trimmed gowns and foot-skimming skirts, move fast. With Smith’s influence and Reformation’s sustainable approach, this collab is sure to sell out quickly.

elle